WAYN has announced the recruitment of Kai Herzberger, previously chief marketing officer at DailyDeals, a member of the Google Family, to go up operations as chief operating officer.
The company has also employed Ben Andrews, previously global product manager at Yahoo! Answers, as director of product management.
WAYN has over 21 million members in 193 countries with over 50 global tourist boards, airlines, hotels and travel operators as partners.
WAYN has become one of several world’s leading platforms for driving user engagement and influencing travel decisions.
In December 2012 WAYN won the title of World’s Leading Travel Social Network’ on the World Travel Awards.
Peter Ward, chief executive, WAYN said: “We’re delighted to have Kai and Ben on board.
“Kai will head up operations through a period of great transformation following the hot re-launch of the positioning.
“Kai brings to the table a wealth of expertise growing and managing fast growing internet start-ups and eCommerce businesses, including DailyDeals and BuyVIP, with an exceptional pedigree of strategic and operational excellence.
“Ben is an exceptionally experienced product manager, having helped Yahoo! Answers grow to over 250 million unique visitors a month on web and mobile.
“We now have a wonderful A-Player team and are committed to building a culture of excellence. This would help us to deliver upon our vision to assist people better discover where to move, what to do and who to fulfill.”
WAYN has recently undergone a whole transformation of its platform, generating over 70,000 tips, reviews, trips and activities daily.
The site partners with over 50 global tourist boards, airlines, hotels and travel operators as partners and has become probably the most world’s leading platforms for driving user engagement and influencing travel decisions.
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