Enterprise Rent-A-Car has announced the appointment of Megadrive Autovermietung as a brand new franchise partner, to increase the quick-growing network of Enterprise branches in Europe to incorporate prime locations in Austria, Hungary and Slovakia including major airports and town locations.
The locations are set to open later this year.
With Enterprise’s combination of corporately owned markets and franchise partners, this latest appointment signifies that the flagship brand will soon be represented across 23 European countries.
Together these countries account for over 90 per cent of auto hire demand in Europe.
Austria is a number one destination in Europe for leisure and business travellers, while Hungary and Slovakia are European growth stories, profiting from an increase in tourism in addition to an influx of external investment.
These three markets deepen Enterprise’s presence in central Europe, between the company’s wholly-owned operations within the UK, Ireland, France, Spain and Germany and an expanding network of franchise relationships in Southern and Eastern Europe.
Established in 2008, Megadrive Autovermietung has 12 locations in Austria, two branches in Hungary and 4 branches in Slovakia.
Together these branches provide on airport coverage around the countries’ major airports, with additional branches in core city locations.
Commenting at the new agreement, Karlheinz Wiener, managing director, Megadrive said: “We are very proud to be chosen as Enterprise Rent-A-Car’s partner in Austria, Hungary and Slovakia.
“Enterprise is renowned for its customer support ethos and its strong management. We believe that together we will provide a special service level to customers in these three regions.
“Enterprise’s entrepreneurial culture opens up the chance to develop this relationship further as new vistas arise, to assist us both grow stronger through our partnership.”
Enterprise also has rapidly expanding operations at airports and transport hubs around the globe through franchise and partnership agreements with independent local providers.
This includes Portugal, Italy, Greece, Austria, Hungary, Slovakia, Brazil and China.
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