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News: Sabre Red App to simplify SNCF bookings

December 14, 2014 • admin

Sabre has unveiled an app to be able to make it quicker and easier for travel agents to buy and book seats on SNCF trains.

The Sabre Rail SNCF app, that’s available within the Sabre Red App Centre from April 1, is a multi-lingual graphical user interface (GUI) that sits within the agent’s workspace.

The GUI displays all SNCF’s products, fares and seat availability at the same screen, and allows the agent to filter search results by product and passenger type.

Once a booking is made, the technology automatically sends the traveller’s data to the Sabre system.

Elisabeth Martins, Sabre Travel Network’s country director for the united kingdom and Ireland, said: “The launch of Sabre Rail SNCF is a vital enhancement to our rail offering. It’s a significant development for the agency community because it will lead them to operationally more productive while having the ability to optimise customer support levels together.

“Through continued significant investments, Sabre is evolving its marketplace to enable suppliers to merchandise in new ways, while ensuring buyers can continue to efficiently shop, purchase and manage travel.

“In this example, Sabre invested heavily in researching and developing technology that may improve the way forward for rail booking. We worked very closely with travel agencies, and a design expert at knowledgeable usability lab in Paris to develop the Sabre Rail SNCF app.”