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News: Guam Visitors Bureau to host China Outbound Travel Market Symposium

November 3, 2015 • admin

The Guam Visitors Bureau (GVB) invites local businesses to arrange for the predicted increase of Chinese visitors to Guam by attending its symposium to be told the newest market trends and the way it may well benefit business. With the support of the Pacific Asia Travel Association (PATA), GVB will host a China Outbound Travel Market Symposium on May 22.

In Calendar Year (CY) 2012, Chinese outbound departures achieved 83.18 million in total, representing a year-on-year growth of 18.41%. The collection of outbound departures is anticipated to maintain increasing at an ordinary growth rate of over 10% in next 10 years. By 2015, about 100,000 million outbound departures is forecasted, in accordance with Mr. Shao QiWei, Chairman of the China National Tourism Association (CNTA). Arrivals from China to Guam rose from 7,068 to eight,939 – an important increase of 26.5% in comparison with CY2011. While China arrival numbers are expected to continue to rise, a visa waiver for China would increase visitor arrivals dramatically. That is important because Chinese outbound travelers, who’ve high incomes and are well educated, have steadily increased during the last several years, and Guam’s economy can benefit by obtaining market share from this lucrative target segment.

“There is extensive work being done in Guam and Washington DC to facilitate a visa waiver for China,” said GVB General Manager Karl A. Pangelinan. “Based on information Governor Calvo brought back from meetings on his recent trip to the nation’s capitol, we predict a choice to be made later this year.”

GVB hosted the 1st symposium in October 2010, which concerned about understanding the profile of Chinese outbound travelers and the way to generate relationships with Chinese agencies to construct Guam’s awareness in China. This year, the symposium is scheduled for May 22, 2013 and could be an entire-day event targeting the way to maximize opportunities in welcoming increasing numbers of Chinese visitors by meeting their travel needs and wants.

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