On Sunday 7th July, leading polo players from Argentina and England played out a fifteen goal classic, on the traditional Argentine Ambassador’s Cup.
Spectators were thrilled to witness the encounter between the hand-picked stars of Zacara and Les Lions, which ended 9-6 in favour of Zacara. The yearly match, held since 1936, was hosted on the prestigious Cowdray Park Polo Club in West Sussex, the historic home of British polo.
The Argentina Tourism Board (INPROTUR) sponsored the development, being an excellent chance to advertise Argentina’s high-end Luxury tourism brand. INPROTUR was represented by Belen Rodriguez Zubieta, Co-ordinator of Luxury, Golf, Polo and Snow Products, who had the chance to satisfy British and international media and key representatives of travel and polo from the united kingdom.
Argentina hosted an institutional stand providing promotional material and knowledge to the five hundred spectators on the event. Each guest was personally presented with a present-bag of authentic Argentine crafts, including Argentine polo balls imprinted with the INPROTUR logo, and tourist information.
The event was also sponsored by top international brands, corresponding to Gaucho, Aerolíneas Argentinas (the national airline), ExportAr, IDS and Camino Real Polo Country Club.
The event attracted not just polo aficionados but in addition leading figures from business, politics and culture, in addition to British and international press, and tour operators. The Ambassador of the Argentine Republic within the UK, HE Alicia Castro, delivered the trophy to the winners.
Prior to the match, the Argentine Embassy hosted a VIP lunch of traditional cuisine and fine wines for private and non-private sector opinion leaders.
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