&Beyond has announced the appointment of Mark Wheeler as regional managing director – East Africa and South Asia.
He will assume the role from May 1st 2013 and may be based inside the Nairobi office.
He is tasked with accelerating the expansion of &Beyond’s business, presence and capabilities in these regions.
After a lengthy period of consolidation and detailed planning, &Beyond is now able to grow its brand in East Africa and South Asia to its full potential – across both lodging and touring.
Wheeler can be working with the teams in Kenya, Tanzania, India, Bhutan and Sri Lanka to fulfil the ambitious growth objectives specified by a 3 year strategic plan.
He left A&K in late 2012 and launched into some travels including an overland trip through East and Southern Africa along with his wife and two youngsters.
“Once I had made the choice to come to tourism, out of the numerous options i used to be lucky enough to be presented with, i used to be attracted to &Beyond because I felt it can offer me the private challenge i used to be searching for and where I felt my experience may be best utilised,” explained Wheeler.
“It was the strong service ethic, the over-riding conviction in conservation, and the unrivalled lodge and camp offering across East Africa which attracted me to &Beyond.
“It also presents me with a chance to advertise and produce my service vision to new, exciting destinations consisting of India, Sri Lanka and Bhutan.
“&Beyond’s guest and guide focused ethos, coupled with the vision and leadership of Joss Kent were an unbeatable combination, and i’m both honoured to be able to work at such an inspiring company as &Beyond, in addition to excited to come to the superb world of tourism after a protracted break.”
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