Hilton Worldwide today announced the official opening of the primary DoubleTree by Hilton hotel in South Africa – the 183-room DoubleTree by Hilton Cape Town – Upper Eastside. Owned and operated by Upper Eastside Hotel (Pty) Ltd under a franchise license agreement, the newly renovated, upscale full-service property is found in Cape Town’s upcoming district of Woodstock, a dynamic area that’s home to an abundance of stylish art galleries, boutiques, music bars and stylish restaurants. The hotel becomes the fifth Hilton Worldwide property in South Africa and the third DoubleTree by Hilton in Africa.
John Greenleaf, global head, DoubleTree by Hilton said, “I am delighted we’re making our debut in South Africa in such an inspiring location and with a property which will both impress and pleasure. The newly upgraded DoubleTree by Hilton Cape Town – Upper Eastside offers superb facilities in a city in an effort to help to increase our commitment to welcome the world’s travellers to key destinations.”
Accommodation ranges from executive rooms and suites to luxury, two-storey duplex loft rooms located at the penthouse floor with panoramic views of the city’s best known landmarks. With both business and leisure guests in mind, DoubleTree by Hilton Cape Town – Upper Eastside offers a variety of amenities, including nine meeting rooms, a 350 -capacity function room and 24-hour fitness and business centres. Discerning guests could also enjoy Liberty’s Restaurant with its seasonal á la carte fusion-style menu created by executive chef Simon Kemp. Kemp is renowned for his professional creativity and a spotlight to detail. Guests and locals who would like to unwind can visit the eStreet Bar and Lounge, that is open for cocktails and drinks every evening until 1am, with live entertainment on Tuesdays and Thursdays.
Rudi Jagersbacher, president, Hilton Worldwide, Middle East & Africa said, “Today’s opening is a major milestone for Hilton Worldwide as we underline our commitment to tourism development in South Africa and broaden visitor choice by bringing our third brand and our fifth hotel to this growing market. Cape Town, specially, is an award winning city of adventure, gastronomy and cultural attractions and currently essentially the mostsome of the most popular destination resorts in Africa.”
Guests of DoubleTree by Hilton Cape Town – Upper Eastside will benefit from the characteristic features of greater than 330 DoubleTree by Hilton locations in 28 countries around the globe including a warm welcome for each guest at check-in with the brand’s legendary chocolate chip cookie, an array of upscale amenities and guest services, rewards from the Hilton HHonors guest loyalty programme, and a completely unique and committed culture of care. Gold and Diamond HHonors members can even receive complimentary breakfast and high speed internet access.
Mike Flax, chairman of higher Eastside Hotel (Pty) Ltd, owners and operators of the converted hotel said: “The city’s status as a lovely tourism and events hub is becoming globally recognised and the hole of DoubleTree by Hilton Cape Town – Upper Eastside may also help meet the growing demand for first-class, branded accommodation.”
Positioned on the southern tip of Africa, Cape Town is likely one of the hottest tourist destinations for travellers to the Continent. Called the ‘Mother City’, Cape Town is a celebrated wine-making region and boasts world famous landmarks similar to Table Mountain and Cape Point. The town can be a major MICE destination playing host to various festivals and events including high profile conventions comparable to the realm Economic Forum in May 2013 and the Design Capital Exhibition in 2014. Leisure travellers will note the celebrated 2012 World Travel honour awarded to town as Africa’s Leading Beach Destination.
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