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News: Hilton Worldwide adds third brand to Portuguese portfoli

July 18, 2016 • Alicia

Following a succession of latest brand introductions within the Iberian Peninsula, Hilton Worldwide has announced that its DoubleTree by Hilton brand is ready to reach in Portugal. The signing of a management agreement with Turismadeira SA will see Lisbon’s Fontana Park Hotel convert to DoubleTree by Hilton Lisbon – Fontana Park in summer 2013, as Hilton’s first hotel within the Portuguese capital.

The agreement sees DoubleTree enter its thirteenth European country, having only in the near past opened its first Spanish property, DoubleTree by Hilton Hotel & Spa Emporda. In Portugal itself, the Lisbon property will join Conrad Algarve, which opened in autumn 2012, on the subject of the present Hilton Vilamoura as Cascatas Golf Resort and Spa, while Hilton Bom Sucesso Obidos Resort opens next winter.

Patrick Fitzgibbon, senior vice chairman of development, Europe & Africa, Hilton Worldwide, said, “This is a main coup. Not just are we bringing one among Europe’s hottest hotel brands to Portugal for the 1st time, we’re doing so within the capital city, while also demonstrating the strength of our portfolio with this becoming our third brand inside the country.”

Fontana Park Hotel first opened in 2008 and its impressive design quickly won plaudits, including ‘Best Interior Design’ on the European Hotel Design Awards. The hotel has 139 rooms, seven meeting rooms, two restaurants and a bar.

John Greenleaf, global head, DoubleTree by Hilton, said, “DoubleTree by Hilton continues its rise as one in every of Europe’s superior conversion brands and we’re thrilled to be entering certainly one of Europe’s most enticing and historic capital cities, with what’s a pretty property.”

Located on Rua Engenheiro Vieira da Silva, within the northern district of town centre, the hotel benefits from excellent public transport links and is simply quarter-hour from Lisbon Portela Airport. Its proximity to at least one of the city’s main roads connects it to the historical tourist and shopping districts of Baixa, Chiado, Bairro Alto, Avenida da Liberdade and Alfama.

As probably the most oldest cities on earth, Lisbon offers a lot of cultural, architectural and historical attractions. The Park of countries, set out along the banks of the Tagus River, is an urban space that brings together contemporary architecture, theme gardens, exhibition centers, and is a venue for diverse shows and events. It also houses Lisbon Oceanarium, among the many largest marine mammal parks of its kind in Europe.

The coast to the west of Lisbon offers further leisure destinations, including the resorts of Estoril and Cascais, plus the historic and cultural town of Sintra.

Once converted, the hotel will feature the brand’s signature welcome with a warm chocolate chip cookie presented to each guest at check-in; an array of upscale amenities and guest services, and a novel and caring team member commitment to the local people.

Joaquim Justino, Chairman of Turismadeira SA, said, “This partnership provides a superb opportunity for this glorious property to profit from the worldwide reach and operational expertise of 1 of the world`s strongest hotel brands. Located in an exhilarating and increasingly vibrant area of Lisbon, the DoubleTree by Hilton Fontana Park is destined for popularity with both corporate and leisure guests alike and we strongly believe that Hilton Worldwide may be ready to make our jewel shine much more in future.”

Guests of DoubleTree by Hilton Lisbon – Fontana Park will benefit from the benefits of the realm-class guest reward programme Hilton HHonors®, the best hotel loyalty programme that lets members earn both points and miles collectively.

European countries where DoubleTree by Hilton is either trading or has a property under development include; Uk; Ireland; Netherlands; Luxembourg; Spain; Portugal; Italy; Greece; Poland; Romania; Slovakia; Turkey; and Russia.

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