VisitBritain has again joined forces with the eu Tour Operators Association to deliver what’s now the most important ever business-to-business tourism event promoting Britain internationally. The Hosted Buyers Marketplace, which gets underway today on the iconic Wembley Stadium, is an exclusive opportunity for British tourism suppliers and destinations to satisfy and do business with over 200 specially selected international buyers from some 22 countries. HBM gives the tourism industry even greater opportunity to succeed in key buyers through a programme of pre-scheduled and open appointments with additional networking at a gala dinner. The range of markets hosted by the tourist board this year includes record numbers from China, Germany and India. Not only is HBM 2013 a record year for international buyer attendance, nevertheless it is likewise a pioneering year...
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