News: Enterprise appoints Megadrive Autovermietung as European franchise partner
Enterprise Rent-A-Car has announced the appointment of Megadrive Autovermietung as a brand new franchise partner, to increase the quick-growing network of Enterprise branches in Europe to incorporate prime locations in Austria, Hungary and Slovakia including major airports and town locations. The locations are set to open later this year. With Enterprise’s combination of corporately owned markets and franchise partners, this latest appointment signifies that the flagship brand will soon be represented across 23 European countries. Together these countries account for over 90 per cent of auto hire demand in Europe. Austria is a number one destination in Europe for leisure and business travellers, while Hungary and Slovakia are European growth stories, profiting from an increase in tourism in addition to an influx of external investment. These three markets deepen Enterprise’s...
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