Officials on the Pacific Asia Travel Association and the Hong Kong Polytechnic University School of Hotel & Tourism Management released their joint publication, the Asia Pacific Visitor Forecasts 2013-2017. The new forecasts at the complete visitor economy will make it easier for tourism organisations to anticipate demand trends and manage supply. The annual and quarterly forecasts cover a five-year horizon and include price elasticity variables for many of the destinations covered. High-level snapshots from the forecasts show that visitor arrivals to the Asia Pacific region will keep growing with a median annual growth rate of four.1 per cent over the period 2013-2017 and reach 581 million by 2017. At an identical time, north-east Asia will maintain a dominant position within the inbound market of Asia Pacific, and its market share...
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Fairmont Hotels & Resorts has named Carmen Lam as vice chairman, hotel sales and marketing, Asia Pacific. Lam, who may be based in Shanghai, joins Fairmont on this newly created role to offer sales and marketing direction to Fairmont’s impressive hotels in Asia Pacific and support to the posh operator’s burgeoning pipeline of regional development. “We’re quickly growing our footprint in Asia and are very fortunate to be adding a pacesetter of Carmen’s caliber to our regional management team,” said, Jeff Doane, Fairmont’s vp, hotel sales and marketing. “With her wealth of hotel related experience and firm understanding of the regional marketplace, she’s ideally positioned to lead our sales, marketing and branding activity throughout Asia.” With six hotels open and operating in Asia, including three in China, Lam will give...
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