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News: Record attendance for ATA’s U.S.Africa Tourism Seminar

September 5, 2014 • admin
Delegates from worldwide, including greater than twenty African countries, attended the Africa Travel Association’s sixth annual U.S.-Africa Tourism Seminar (USATS), which was the foremost successful ATA industry event staged within the U.S. thus far. The USATS, hung on Friday, March 8 in Washington, DC, promoted the theme, “Marketing Destination Africa 2020” and highlighted new marketing strategies, tools and emerging trends with presentations from top industry experts, including the U.S. Deputy Assistant Secretary of State for African Affairs, Cynthia Akuetteh and David Pavelko, Head of Industry, Travel for Google. It also emphasized the continent’s impressive economic growth and prospects for USAfrica business exchange and development. In her opening remarks, Deputy Assistant Secretary of State for African Affairs, Cynthia Akuetteh, provided an update on U.S.-Africa relations in President Barack Obama’s second term....
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