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News: Easter booking bonanza for UK English tourism

November 26, 2014 • admin
Some 2.7 million Brits – six per cent per cent of the adult population – plan to take advantage of the Easter Bank Holiday weekend by taking a minimum of one overnight holiday trip inside the UK, per figures from VisitEngland. Of these 2.5 million people – five per cent – are planning to take that trip in England, in accordance with the most recent Trip Tracker survey from the tourism body. This is probably going to generate some £600 million in tourism spend for the united kingdom economy, around £543 million of that can be spent in England. A further 4.9 million Brits (ten per cent) are currently undecided about whether to take an overnight trip over the Bank Holiday weekend. Of this group, two million people (40 per...
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WTM Latin America prompts Europeans to make Brazilian debut

February 5, 2014 • admin
A variety of high-profile European travel organisations and businesses will exhibit in Brazil for the inaugural World Travel Market Latin America, occurring in São Paulo this April. World Travel Market Latin America, the leading global event for the Latin American travel industry, reveals that interest from European exhibitors started following the choice of the German National Tourist Board to become an official country partner for the development. The importance of Brazil as an outbound marketplace for Europe has prompted the eu Travel Commission to take a stand at a Brazilian travel show for the primary time in its 65-year history. The ETC is a not-for-profit organisation which promotes Europe to the realm, and is funded by its 33 National Tourism Organisation members. ETC will host a variety of events at...
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Categories: Holidays • Tags: ,

VisitEngland teams with Blacks for brand new campaign

May 11, 2013 • admin
VisitEngland and outdoor specialists Blacks have announced a thrilling partnership to advertise outdoor breaks in rural England. Domestic overnight holiday trips to rural locations in England were worth £2.2bn in 2011, with day trips contributing one more £8.7 billion. To boost rural tourism this year, the national tourist board and Blacks have today launched a £1.2million multimedia campaign, geared toward inspiring Britons to explore England’s breath-taking countryside with a brief break within the great outdoors. The campaign will run throughout March, ranging from today, with a 30” television advertisement filmed in Cumbria, highlighting the various outdoor activities that may be enjoyed off the beaten track in England’s countryside – including walking, camping, trail and fell running, and wild swimming. Consumers are encouraged to go to www.blacks.co.uk/visitengland, where they may be...
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Categories: Holidays • Tags: ,