The Northern Territory government and Qantas have reached a landmark $7 million cooperative agreement to advertise the territory within Australia and at the international stage. Minister for tourism and major events Matt Conlan said the agreement will market the Northern Territory as a number one tourist and event destination to the arena. “This is the largest airline marketing partnership within the Territory’s history,” Conlan said. “The three-year agreement will target key markets including Australia, US, Japan, Uk and America, and other international regions using a number marketing strategies. “The Qantas story has its roots within the Northern Territory and it is just fitting that this partnership will result in growth for the airline and for the NT,” Conlan added. “The agreement will attract more visitors to the Territory, create more...
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The Northern Territory Government and Qantas have reached a landmark $7 million cooperative agreement to advertise the NT within Australia and at the international stage. Minister for Tourism and Major Events Matt Conlan said that the agreement will market the Northern Territory as a number one tourist and event destination to the area. “This is the most important airline marketing partnership within the Territory’s history,’’ Mr Conlan said. “The three-year agreement will target key markets including Australia, US, Japan, Uk and America, and other international regions using various marketing strategies. “The Qantas story has its roots inside the Northern Territory and it’s only fitting that this partnership will result in growth for the airline and for the NT,” Mr Conlan said. “The agreement will attract more visitors to the Territory,...
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