Abu Dhabi’s tourism industry is planning per week-long promotion of the destination and its expanding offering in Saudi Arabia later this month with a high profile participation at Riyadh Travel Fair to be followed by a 3-city road show. The promotion, organised by Abu Dhabi Tourism & Culture Authority, is being supported by a variety of industry stakeholders including hotels and resorts, Etihad Airways, headline attractions and a novel integrated wellness facility on Saadiyat Island. The destination sales blitz begins at Riyadh Travel Fair – the Kingdom’s leading tourism trade exhibition, which runs on the Four Seasons Hotel – Kingdom Tower inside the Saudi capital from April 23rd-26th. The Abu Dhabi delegation will then move directly to road show presentations to the Saudi travel trade in Riyadh, Dammam and Jeddah....
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