‘Like for like’ National Express is earlier than the sport, becoming the UK’s first public passenger transport company to be ‘liked’ by 100,000 people on Facebook. The UK’s largest coach operator received its 100-thousandth ‘like’ on social networking site Facebook last month and has carried on full steam ever since, leaving rivals within the shade. The coach operator is now ‘liked’ by greater than 114,000 Facebook users and counting. A steady stream of competitions, special offers, giveaways and artistic pictures have all helped make sure the approval for National Express at the social networking site.  The achievement is your entire more impressive as National Express only recruited a dedicated content manager in May 2012, who also takes care of the company’s Twitter account. Increasing its Facebook ‘likes’ allows National Express...
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