News: IHIF: yoo Hotels launches design-led hotel brands
yoo Hotels has unveiled two intricately crafted design-led hotel brands for travellers who seek handcrafted luxury: yoo 2 and yoo Collection. yoo, the worldwide design company founded by international property entrepreneur John Hitchcox and renowned designer Philippe Starck, brings an entire hotel offering to the market. The brand was offering luxury hotels and high-end residences for over 14 years and has dropped at fruition the visions of creative directors Anouska Hempel, Philippe Starck, Marcel Wanders, Jade Jagger and Kelly Hoppen. Headed by industry expert Marco Nijhof, yoo Hotels will create an enhanced hotel experience through delivery of original design and primary rate hotel management services. Tapping into yoo’s unique talent bank of worldwide renowned designers in addition its own yoo Studio, yoo Hotels offers an unparalleled breadth of design talent...
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